Category: Business & Marketing

Over 70% of leads aren’t sales-ready the first time they interact with your brand. In fact, nearly 80% of people will never become paying customers. Without a strong digital marketing strategy, your auto shop might never grow.  When developing your strategy for 2022, take the time to avoid these common auto shop marketing mistakes. Learning […]

Around the world, there are 1.35 million technology startups.  If you are wondering what technology you could use in a startup, you might be wondering what types of technology there are. There are actually a few different types of technology, but we’re here to fill you in, so make sure you keep reading! 1. Communication […]

When looking for a job, you’ll find that different companies offer different compensation packages. They’re perks meant to compensate employees for their hard work. They get combined with a salary to attract new hires and retain employees. Benefits often only cover full-time workers, but some part-time roles come with them. There are many types of employee […]

If you’ve heard the phrase search engine optimization (SEO) thrown around, rest assured it’s far more than a mere buzzword. In fact, this is the most important type of marketing that businesses are investing in right now.  Companies recently spent close to $80 billion on SEO services. To get the most out of your SEO, you’ll […]

Many business owners underestimate the value of yearly AC maintenance. However, the truth is this kind of maintenance can save you a great deal of money and hassle in the long term. Annual AC maintenance is easy to schedule and worth the investment. Let’s talk about why. The Basics of Cooling Your Business Keeping a […]

The only thing more satisfying than doing what you love for a living is being your own boss in the process.  Right now, 10% of the workforce is self-employed. A bar-certified attorney with some business savvy can achieve this dream as well.  Entrepreneurship is a labor of love, but it is also the most rewarding. […]

Did you know? The average time it takes to recover data from a data breach can be as high as 70 days. Are you a business owner looking for ways to secure your business data? With the number of cyberattacks going up, now more than ever, businesses need to elevate their data security. The good […]

About 39% of all invoices sent in the US are paid late. Invoices are a staple for most businesses, ensuring seamless payments from your clients and to suppliers. But as much as we send and receive invoices every day, invoicing isn’t as straightforward as it seems on the surface; it’s more than just sending out […]

On average, people spend about 2.5 hours each day on social media. Throughout this time, they’re taking in countless photos and videos. How can anyone expect to stand out from the crowd? Well, it is possible. Are you not seeing hopeful analytics on your social media accounts? It could be the type of content that […]

Choosing the perfect email address is not as easy as it may seem. Your choice will say a lot about how you want to be perceived, how professional you are, and how much effort you put into your business. This article is here to help! We will go over how to choose an email address […]