Presentation is everything for your business website and that’s why it’s important that your business website photo editing be top-notch. The images you pick need to pop for your visitors and tell a story for the article they go with. That’s why bad photo editing is something to avoid at all costs.
With today’s photo editing tools, such as Photoshop, it is very easy to edit great photos, but also easy to make mistakes. What sort of mistakes do you want to avoid? Read on for six business website photo editing mistakes and how to avoid them!
1. The Wrong Size
If you use an image that is too large, then your website’s performance can take a large hit! If your page takes too long to load, you will lose visitors. Just as large images aren’t ideal, neither are very small ones either.
Ideally, you don’t want to sacrifice image quality, but you don’t want to go overboard either. Use an image that is a decent resolution and a compact size to make sure your website has the best quality image it can. It can be a delicate balance, but the end product is worth it.
2. Bad Cropping
One of the easiest mistakes to make, a bad crop can ruin an image. Knowing where to cut and how to frame that cut is one of the first things a photo editor should learn. Being able to make sure the crop fits your ad or website is job number one.
Starting with a good image is always a plus. That’s why you want a good source of free stock images to work from when you are looking for something to use. Develop your discerning eye early to keep your website looking great for a long time.
While you want any image to look its best, overdoing things like smoothing and airbrushing will only detract from the image. There’s a point where things like skin start to look plastic. When that happens, you get an unrealistic photo that could have the opposite effect that you want.
4. Overdone Backgrounds
Sometimes, you want to emphasize the forefront of an image, so you play with the background of an image to do that. Yet, there is the possibility that you may make your photo look unnatural and overdone.
If you want to emphasize the foreground do that while taking it or during the cropping process.
5. Bad Coloring
If parts of a photo are too bright or too dark, the temptation is to play around with color to bring those aspects of your image out. If you do this, pick good colors to do the task. Tone and volume do not need to be over-saturated to achieve your goals!
6. Not Keeping the Original
This is the cardinal sin of photo editing. Always keep the original image in case something goes wrong while editing.
Make a copy of the image you are playing with to guarantee you always have something to go back to!
Choose Great Business Website Photo Editing
There are many advantages to doing your own business website photo editing yourself. The trade-off, is you need to learn how to edit the photos effectively. It is a good skill to learn these days and is very rewarding.
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